Need something to talk about when you call your customers? This week, why not tell them that Earth Hour is a great time to burn their candles. Then gently remind them that when they need more, they should contact you. You can slip in a little comment about hosts being able to earn $225 in free product in April.
Next week, you can call different people and ask them if they used their PartyLite candles during Earth Hour. If they did, great. If they didn't, tell them it's not too late, they can do their own Earth hour every night.
There's always a reason to call a customer. It's just plain old great customer service. Ask them if they have any questions about the latest Candle Connection email. If they didn't receive it, verify their email address. If they haven't read it, give them the highlights. If they did read it, but don't need anything right now, just wish them happy burning and call the next person. Before you hang up, remind them that you love referrals.
Smile when you call. Believe in great customer service. Have your diary there just in case some magic happens. It will.